1. Introduction

24434 Trading enterprises (pty) Ltd ("we," "us," or "our") is the controller of the personal information collected through this website and is committed to protecting your privacy. This policy explains what we collect, how we use it, and the rights you have. We handle personal information in line with applicable data-protection law — including the UK/EU GDPR, the South African POPIA, and comparable laws where they apply to you.

2. Information We Collect

Information You Give Us

When you contact us or send an enquiry, we may collect:

• Your name and contact details (such as email address and phone number)
• The message, question, or request you send us
• Any other details you choose to share so we can help you
• If you message us on WhatsApp or another app, the details you send there

Information Collected Automatically

When you visit this website, we (and our website provider) may automatically collect:

• Approximate location and IP-derived region (we do not store your full IP address)
• Device and browser type
• Pages visited and time spent on the site
• How you arrived at the site (referral source)

3. How We Use Your Information

We use your personal information to:

• Respond to your enquiries and communicate with you
• Provide the information, products, or services you ask about
• Keep basic records of our dealings with you
• Improve this website and how we serve customers
• Keep the website and our business secure and prevent misuse
• Meet our legal and regulatory obligations
• Send you updates or offers, only where you have agreed (you can opt out at any time)

4. When We Share Information

We do not sell your personal information. We only share it where necessary:

• Trusted service providers who help us run this website and communicate with you (for example, our website platform and messaging or email providers), under confidentiality obligations
• Authorities or advisers where required by law, or to protect our legal rights and the safety of others
• A successor if our business is sold or transferred, in which case your information stays protected under this policy

5. Data Security

We use reasonable technical and organisational measures to protect your personal information against loss, misuse, and unauthorised access. No website or method of transmission over the internet is completely secure, so we cannot guarantee absolute security.

We keep the personal information we hold to what we actually need, and limit who can access it.

6. How Long We Keep It

We keep your personal information only for as long as we need it to:

• Deal with your enquiry and any ongoing relationship
• Meet legal, tax, and accounting obligations
• Resolve disputes and enforce our agreements

When we no longer need your information, we delete or anonymise it. You can ask us to delete your information at any time, subject to any legal reason we must keep it.

7. Your Privacy Rights

Depending on where you live, you have rights over your personal information. Where the GDPR or POPIA applies, we rely on your consent, our legitimate interests, the performance of a contract, or a legal obligation as the basis for processing. Your rights include the right to:

• Access the personal information we hold about you, and ask for a copy
• Correct information that is wrong or incomplete
• Ask us to delete your information
• Object to, or ask us to restrict, how we use your information (including for marketing)
• Ask for a portable copy of information you gave us
• Withdraw your consent at any time, without affecting past use

To exercise any of these rights, contact us using the details at the bottom of this page. You also have the right to complain to your data-protection authority — for example, the Information Commissioner's Office (ICO) in the UK, or the Information Regulator in South Africa.

8. Cookies and Tracking

This website uses cookies and similar technologies to make it work and to understand how it is used. You can control or delete cookies through your browser settings; blocking some cookies may affect how the site works. Where required by law, non-essential cookies are only used with your consent.

9. Other Websites and Links

This website may link to other websites or messaging apps (such as WhatsApp, maps, or social media). We are not responsible for their content or privacy practices — please review their own privacy policies.

10. Children's Privacy

This website is intended for adults and is not directed at children. We do not knowingly collect personal information from children. If you believe a child has given us their information, please contact us and we will delete it.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted here with a new "Last updated" date. Please check back from time to time.

12. Contact Us

If you have questions about this Privacy Policy or how we handle your personal information, please contact us: